Why be present on Met de Vrienden? 7 reasons!

 
You're active in the leisure and group travel sector (friends, clubs, associations, groups, individuals) and looking for ways to reach your target audience. A specialized platform is the ideal channel. Adding Met de Vrienden to your marketing mix is definitely worth considering, for these reasons:

1. You reach a growing, loyal audience with strong roots

Met de Vrienden was born from the acquisition of Tourism Inform and Lastminutenaarzee, platforms that had built a substantial audience of travelers, holiday home seekers and coastal enthusiasts over many years. That audience has stayed with us and forms the solid core of our 6,000 readers.

2. An audience that has grown much broader over time

Over the years, we've enriched Met de Vrienden with clubs, associations, groups and individuals whose interests go far beyond the coast — from sports projects to cultural arrangements and weekend getaways.

3. You benefit from strong SEO through editorial content and external links

Our editorial approach — content snacking, thematic chunks, authority through external references — strengthens the online visibility of every listing you place. You also benefit from a link from Met de Vrienden, a site with authority in your sector, which boosts your own SEO.

4. You reach group travel organizers right when they're searching

Met de Vrienden attracts readers actively looking for inspiration and packages for group trips, clubs and associations — individuals, family organizers and board members. Your ad or listing reaches decision-makers directly.

5. A full year online — far longer than social media

A listing on Met de Vrienden stays visible all year round. The same budget on Facebook or Instagram gets you much more fleeting visibility.

6. Exclusivity and focus

Met de Vrienden selects only 6 partners per newsletter (sent on the 1st or 15th of the month). This guarantees exclusivity and ensures you don't get lost among dozens of ads.

7. An editorial and inspiring setting

Met de Vrienden runs on editorial content — articles, packages, travel stories, tips — so readers don't come for a "dry" search engine, but for inspiration. Your listing benefits from greater credibility as a result.

Ready to join? Book your listing on Met de Vrienden via the form below.